| Mercer Media Relations works with clients seeking media exposure for their products or services in the traditional media outlets of print, radio and television and the contemporary media outlets of online social media and blogs.
Mercer Media Relations services support the client's goal of becoming an industry leader and increasing its market penetration, sales, and revenues by supplementing the client's public relations, media relations or communications director's efforts to market the company's products or services and increase branding.
Mercer Media Relations does this by concentrating on one of the most time-consuming and difficult tasks in public relations – developing and maintaining media relationships and securing media placement opportunities. As a result, Mercer Media Relations provides peace of mind to directors by affording them the opportunity to focus on the company's internal and external marketing initiatives and still achieve media exposure. This specialized service sets Mercer Media Relations apart from other public relations agencies providing multiple services. Because Mercer Media Relations focuses on contacting the media for our clients, we have built well-established relationships with a large network of producers, writers, and reporters in television, print, radio and online media outlets, locally and nationally. Clients benefit from these relationships with an increased probability of media placement opportunities. It is this approach that results in Mercer Media Relations placing clients in top-tier media outlets such as the Associated Press, The Wall Street Journal, The New York Times, Boston Herald, The Boston Globe, The Observer (London), Washington Post, Washington Times, CNN, CNBC, MSNBC, Bloomberg Television and National Public Radio (NPR).
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